Job openings for social media executive in kolkata

ROLES & RESPONSIBILITIES:
�� Develop and execute a comprehensive social media strategy that aligns with the
organization's marketing goals and brand identity.
�� Create and curate high-quality, engaging content (text, images, videos, and
graphics) for various social media platforms, ensuring it resonates with the target
audience.
�� Manage and maintain the organization's social media profiles and presence on
platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.
�� Plan and schedule social media posts and campaigns, including paid promotions,
and monitor posting consistency.
�� Interact with followers, respond to comments and messages, and build a strong
community by fostering positive interactions and conversations.
�� Create and manage paid advertising campaigns on platforms like Facebook Ads,
Instagram Ads, and LinkedIn Ads to increase reach and conversions.
�� Monitor social media trends, tools, applications, and best practices, and apply
that knowledge to increase the organization's social media presence.
�� Track and analyze key performance indicators (KPIs) to measure the success of
social media campaigns and provide regular reports to management.

CANDIDATE SKILLS:
�� In-depth knowledge of various social media platforms and their best practices.
�� Proficiency with social media management and analytics tools.
�� Flexibility to adapt to the ever-changing social media landscape.
�� Strong copywriting and editing skills, with attention to detail.
�� Creative thinking and ability to generate innovative ideas for content and
campaigns.
�� Strong organizational and time management skills, with the ability to handle
multiple projects simultaneously.
�� Excellent communication and interpersonal skills.
�� Ability to work independently and as part of a team.
�� A degree in Marketing, Communications, or a related field is preferred.